![]() ![]() Meanwhile, Google’s ARCore is innovating with the introduction of publicly-made Street View photos. ![]() This allows Apple’s ARKit developers to tap into the power of the latest iPhones’ LiDAR hardware. Some of the newest advances related to ARKit 4.0 include location anchors, new depth API, and improved face tracking. Since 2017, Apple has revealed additional updates to ARKit, such as ARKit 2.0 at WWDC 2018, ARKit 3.0 at WWDC 2019, and finally ARKit 4.0 at WWDC 2020. Because of greater app support, AR-capable devices and their users have dramatically increased. Since their introduction in 2017, these tools have helped developers ease into the AR market. Google’s competing ARCore technology is also making great strides to keep up in the industry. Trend #1: Mobile AR: Apple ARKit 4, Google ARCoreĪpple has recently released ARKit 4, the latest version of its open source augmented reality development tools. By the end of 2020, AR active devices were estimated to rise to 598 million units and are projected to grow to 1.73 billion by 2024. It’s worth exploring the different avenues and trends that drive the surging augmented reality market. According to MarketsandMarkets, the market for AR technology is worth $15.3 billion. Commercial use of the technology has exploded due to use by market leaders like Microsoft, Apple, Google, Facebook, and Amazon. Augmented reality technology has seen unprecedented growth in 2020. ![]()
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